KEITH URBAN AND PEOPLE.COM SET TO LAUNCH CONTEST TO CREATE NETWORK TELEVISION COMMERCIAL SPOT FOR
PHOENIX BY KEITH URBAN COLOGNE
On Tuesday (October 4th), Keith Urban, in conjunction with PEOPLE.com, will launch a nationwide contest to create a thirty second commercial spot for Urban’s new men’s cologne, PHOENIX by Keith Urban. The grand prize winner will be hand selected by Urban and their commercial will be broadcast on national network television after the conclusion of the promotion. In addition, the winner will receive tickets and airfare to an Urban concert in 2012 and a Phoenix gift pack including cologne, after shave, body wash and wrist watch. PEOPLE.com will serve as the exclusive partner for the contest.
Fans will be invited to create their own commercial spot for the cologne. Information on how to submit entries can be found at www.KeithUrban.net and www.PEOPLE.com/keith_urban. The contest will begin on October 4th and will run through November 11th with the winner to be announced on November 14th. Though Urban will hand pick the winner, fans can visit PEOPLE.com and KeithUrban.net for all of the latest news and updates on the contest as they happen.
PHOENIX by Keith Urban is a rich, masculine scent infused with cognac and plum and can be described as a “woody oriental” fragrance. The scent is not only reflective of Urban’s personal triumphs, but is also an expression of his spirit. The phoenix symbol resonates with Urban for its immortality and ability to renew and be reborn. PHOENIX will launch internationally to mass-market retailers, including CVS, Rite-Aid and Sears in the U.S., Shopper’s Drug Mart in Canada and Target and David Jones in Australia, beginning in October. The price point ranges from $24-$48.
The four time Grammy Award winner continues to thrill fans and critics alike this Fall on his Keith Urban Get Closer 2011 World Tour Presented by AT&T and Samsung. Urban is touring in support of his sixth CD, Get Closer.
For more official Keith Urban touring news and ticket information go to www.keithurban.net and listen to your local country radio station.
