Superstar and Stadium Headliner Luke Bryan is at the top of his game and yet, his latest album, Crash My Party, proves he has no limits.
Crash My Party is the follow-up to Luke’s most successful album to date, tailgates & tanlines, both have been certified Double Platinum. The latter album featured three back-to-back Platinum and Double Platinum singles and has sold over 10 million tracks while Crash My Party currently feature four consecutive No. 1 singles and sold nearly 7 million tracks.
Crash My Party debuted at #1 on the Billboard 200 and Country sales chart, selling 527,783 copies, making it the largest sales debut at the time for a Country male artist since 2004. Additionally, Luke is one of only two country artists – the other being Taylor Swift – that have sold more than a half-million copies of an album in a single week since 2008. This is Bryan’s second consecutive Top 200 #1 album and since its release has now sold over two million copies.
Crash My Party also releases on the heels of Luke’s most successful Spring Break series album, Spring Break…Here To Party, which debuted at No. 1 on Billboard’s Top 200 chart and is certified Gold.
Luke’s superstar status was further cemented by the 2013 Academy of Country Music Award win for the highly coveted fan-voted Entertainer of the Year, in addition to his win for Vocal Event (“Only Way I Know” with Eric Church and Jason Aldean), along with his first-time ACM hosting duty with Blake Shelton. That same year, he also won a Billboard Music Award as Top Country Artist and was honored as the Favorite Male Artist- Country at the American Music Awards. In December of 2013, Luke was named Artist of The Year at the American Country Awards, the night’s highest award, as well as Artist of the Year, Male and Touring Artist of the Year bringing his total career wins at the ACA’s to 12!
In 2014, Luke co-hosted the ACM Awards for a second time and won two additional Billboard Music Awards, including Top Country album for Crash My Party as well as two CMT Music Awards. And the amazing news is that the Leesburg, Ga., native has only scratched the surface of what he can achieve.
Bryan’s latest album, by far his best yet, builds on the success of his previous releases and proves that his rich musical mine has only begun to be tapped.
First single and title cut “Crash My Party,” a multi-week No. 1, Double Platinum single, is full of playful longing. “It’s a great hook and a great way to say, ‘come love on me,’” says Luke. The album also contains three additional No. 1 singles, “That’s My Kind of Night,” “Drink A Beer,” and “Play It Again” bringing his career No. 1 total to ten. Luke’s current single “Roller Coaster” is the fifth release from Crash My Party.
“I decided Crash My Party was perfect title for this album because, like the song, the album goes beyond the literal meaning of the title,” Luke explains. “The song isn’t what you think it is, it is unexpected, and in the same way fans will definitely hear some surprises on my new album. It still reflects my sound but you will get to hear a little bit deeper, different side to me musically as well.”
A different side indeed. Luke’s career album—once again produced by Jeff Stevens—includes, “Goodbye Girl,” which taps into a new vein for Bryan. “Usually I’m singing kind of loud and forceful and on ‘Goodbye Girl’ I’m using my tender, Conway Twitty-like, soft voice,” Luke says. “It’s one my favorite things I’ve ever recorded.”
Back road party song “Beer In The Headlights” may tread on familiar territory but the song finds Luke stretching vocally. “This album has some songs that showcase a big voice and long notes and we’ve never done that before,” Luke says, referencing “Beer In The Headlights,” the inspiring “Blood Brothers” and the head-over-heels love song “Roller Coaster.”
Luke calls the sticks-in-your-head “Play It Again” “one of the biggest hits on the album. How many times have you or your girlfriend had a favorite song and when it comes on it fires you up?” Luke says.
“Dirt Road Diary,” which Luke co-wrote with fellow Georgians Dallas Davidson, Rhett Akins and Ben Hayslip, is the story of his life, he says. “It wrote itself. Dirt roads were an important part of my childhood.”
“’Dirt Road Diary’ is a song that I can envision country boys driving around on a dirt road listening to,” Luke adds.
Luke’s first headline tour in 2013, the “Dirt Road Diaries Tour,” played for 1.3 million fans with all dates selling out! His new tour, “That’s My Kind of Night Tour,” launched in January 2014 and sold-out all dates on the tour’s first leg, including two sold-out Madison Square Garden shows. As the tour continues this summer Luke will play his first stadium dates in Pittsburgh, Boston, Philadelphia and Chicago.
His annual Farm Tour, which is held in every fall and is a way to give back to local farming communities, continues to connect the son of a peanut farmer with his rural roots. It’s not surprising then that rural themes are a staple for Luke’s music. “’Shut It Down’ is a song that touches on rural areas and farming and I feel like I always have to have those songs,” Luke says emphatically.
As with his new album, Luke is determined to give the fans on his headlining tour the most for their hard-earned money. “My main thing is to keep upping the ante and upping the sound and staying creative,” Luke says adamantly. “I don’t want to give the fans the same thing year in and year out. I want to give them something they’ll come back to for years and years to come.”
“I aspire to do it for many years at a high level and keep growing it,” he emphasizes. “It’s amazing looking out there and knowing that the people in the audience are your crowd. They came to see you. It’s what I dreamed of when I moved to town.”
Luke had a number of dreams when he moved to Nashville but even he has to be surprised by his success, including multi-Platinum albums sales, back-to-back No. 1 singles and his first No. 1 album debut. His Spring Break shows in Panama City Beach, Fla., in March of 2014 brought in 230,000 fans during the two-day concert event.
For all he has achieved—and it’s plenty—Luke remains steadfast in what’s important to him: family. “I can’t be more happy in life than when I’ve got my family with me and I get to go out and do shows for a living,” says Luke. “The only negative about this is business is being away from your family, so when they’re out on the road with me, the negatives are removed and it’s nothing but positives.”
Luke calls his 2013 ACM Entertainer of the Year award “validation. It’s checking the biggest goal for your career off the list. It reminds me just how wonderful my fans are. It’s every emotion possible.”
As important as the award is, Luke says his life is filled with pinch-me moments. “Every night that I’m selling places out is a pinch me moment,” he says humbly. “When a fan comes up to me in the Boston airport because she recognized me is a pinch me moment. I tend to have a lot of pinch me moments. There’s a lot of amazing stuff coming my way and I try to remember it and appreciate it.”
With the imminent success of Crash My Party, it’s certain Luke will have plenty more pinch me moments to remember and appreciate.
Here are holiday liners from some UMG Nashville artists, including Adam Hambrick, Alan Jackson, Billy Currington, Brandon Lay, Brothers Osborne, Clare Dunn, Darius Rucker, Dierks Bentley, Eric Church, Gary Allan, George Strait, Jon Pardi, Jordan Davis, Josh Turner, Kassi Ashton, Keith Urban, Kip Moore, Lauren Alaina, Little Big Town, Luke Bryan, Maddie & Tae, Parker McCollum, Sam Hunt, Shania Twain, Travis Denning and more!
“Hey everybody! I’m Adam Hambrick, wishing you a very Merry Christmas.”
“Hey everybody! I’m Adam Hambrick. Happy Holidays.”
“Hi! This is Alan Jackson, and I’m wishing y’all a very Merry Christmas.”
“Hi! Billy Currington here, wishing you and your family a safe and Happy Holiday Season.”
“Hey! This is T.J., and I’m John, and we are Brothers Osborne, wishing you a very Merry Christmas.”
“Hi! I’m Carrie Underwood, wishing you a Merry Christmas.”
“Hey! What’s up? This is Clare Dunn, hoping you have a Merry Christmas.”
“Hey y’all! What’s up? This is Darius Rucker, wishing you a Merry Christmas.”
“Hey! This is Dierks Bentley, wishing you a very Merry Christmas.”
“Hey everybody! It’s Eric Church, wishing you a very Merry Christmas.”
“Hey! This is Gary Allan. Merry Christmas.”
“Hey everybody! This is George Strait, wishing you and your family a Happy Holiday season.”
“Hey! This is Jon Pardi, wishing you a Merry Christmas!”
“Hey! I’m Jordan Davis, wishing you a very Merry Christmas.”
“Hey! I’m Josh Turner, wishing you and your family a Merry Christmas and a Happy Holiday season.”
“Hey! This is Kacey Musgraves, wishing you a very Merry Christmas.”
“Hi folks, this is Keith Urban, wishing you and yours a very Merry Christmas.”
“Hi everyone, this is Keith Urban, wishing you and all your family the very best this holiday season.”
“Hey guys, this is Kip Moore, wishing you a Merry Christmas.”
“Hey! This is Lauren Alaina, wishing you a Merry Christmas.”
“Hey! We’re Little Big Town, wishing you a very Merry Christmas.”
“Hey! It’s Luke Bryan, wishing you a Merry Christmas.”
“Hi! We’re Maddie & Tae, wishing you a Merry Christmas.”
“Hey! It’s Mickey Guyton, wishing you a Merry Christmas.”
“Hey everybody! This is Sam Hunt, wishing you a very Merry Christmas.”
“Hi! This is Shania Twain, wishing you a very Merry Christmas.”
Luke Bryan usually has a house full of family at Christmas. This year, the Georgia native will take his family where the snow is fresh and there is a chill in the air. “This year, we’re excited. We are insuring ourselves of a white Christmas. We’re going snow skiing on Christmas. So, snowmen, chestnuts roasting by an open fire, the whole Jack Frost thing, snow skiing, chapped skin, busted lips…”
The Bryan clan will probably continue their tradition of having chili dogs on Christmas Eve, as well. “We have a pajama night and we do chili dogs on Christmas Eve, and we’ve always done that. My mother comes up and we go shop. She makes me go shop with her, so we have to pick out all the right stuff. We have to get the proper buns, the proper wieners. It’s very important. All beef wieners for the chili dog cooking. It’s a ritual. So, we’re eating chili dogs in pajamas, and so it’s special anytime you can come up with fun traditions and hold true to them. Yeah, so cooking chili dogs in a onesie is pretty special.”
Find audio below of him talking about the unique tradition, his most meaningful Christmas gift, his favorite Christmas movie and much more.
Luke Bryan (Christmas plans 2019) OC: …busted lips. :20
“This year, we’re excited. We are insuring ourselves of a white Christmas. We’re going snow skiing on Christmas. So, snowmen, chestnuts roasting by an open fire, the whole Jack Frost thing, snow skiing, chapped skin, busted lips…”
Luke Bryan (Christmas gift) OC: …walked out. :15
“My favorite Christmas gift is definitely my first Honda 50 motorcycle that I got back in 1984. It was just an amazing gift to have under the tree, and I never will forget seeing that as I walked out.”
Luke Bryan (Bryan Christmas tradition) OC: …pretty special. :41
“We have a pajama night and we do chili dogs on Christmas Eve, and we’ve always done that. My mother comes up and we go shop. She makes me go shop with her, so we have to pick out all the right stuff. We have to get the proper buns, the proper wieners. It’s very important. All beef wieners for the chili dog cooking. It’s a ritual. So, we’re eating chili dogs in pajamas, and so it’s special anytime you can come up with fun traditions and hold true to them. Yeah, so cooking chili dogs in a onesie is pretty special.
Luke Bryan (Most meaningful Christmas gift) OC: …turkey hunting. :55
“By far the best Christmas present I have ever gotten and will ever get was when my wife Caroline went and found my brother’s old pickup truck from 1996 that they found the VIN number and it was down in Louisiana and it was still on the road. And her and my dad went down, they picked it up, brought it to Nashville and Christmas Eve night pulled into the driveway with it, and let’s just say that yes, the tears were flowing, and it will never be topped. I don’t know how you’ll ever top it. What an amazing moment for me and my family and it was pretty special. And that truck is where we do our turkey hunting; it’s the turkey hunting truck. So, all my turkey hunting gear stays in there, and when the boys see me pull up in my brother’s truck, they know we’re fixing to go turkey hunting.”
Luke Bryan (favorite thing about Christmas) OC: …special time. :32
“My favorite part of the holidays obviously is watching the kids – watching the boys’ excitement for what they may or may not be getting and watching them tear open Christmas presents on Christmas morning. You got the fireplace going. You got Christmas music on the TV. You’ve got – you get up at 6am. You’re exhausted and you’ve got all your family there. It doesn’t get any better than certainly waking up on Christmas mornings and just having that special time.”
Luke Bryan (Christmas movie) OC: …Vacation. :06
“Hey, it’s Luke Bryan! My favorite Christmas movie is National Lampoon’s Christmas Vacation.”
Four-time Entertainer of the Year, Platinum selling artist, award-winning songwriter, American Idol celebrity judge, consummate performer, these are all accomplished titles that describe Luke Bryan’s career. And now as 2019 is coming to a close, Luke is end-capping ten years of stellar career accomplishments as Country Aircheck has named him the Most-Heard Artist of the Decade. He will be the subject of Aircheck’s The Interview feature in the year-end print issue.
Luke told Aircheck he still sees so much more ahead to do and is energized for the future. “I love being the guy a lot of people count on. I don’t wake up with anxiety about it. I wake up going, all right, let’s get after it and show the world what we’re going to do this year or this week.”
Additional decade honors include Luke being named as the first-ever recipient of the ACM’s Album of the Decade Award for Crash My Party as presented to him during a recent Grand Ole Opry appearance. The ACM Album of the Decade Award recognizes an album that has impacted country music over the decade. The factors to be considered are, but are not limited to, the success at radio of singles released from album, album concept, commercial media, sales and streaming, artistic merit and ACM Award recognition. Billboard said, “it wasn’t just his star power that made Crash My Party special, as most of the album’s singles — like the poignant “Drink a Beer” and nostalgic “Roller Coaster” — were more focused on Bryan’s heartfelt croon as opposed to the party anthems that “bro country” made popular at that time.”
22 of Bryan’s 23 #1 hits have been in the last decade including his breakthrough hit ““Country Girl Shake It For Me” which was included in Billboard Magazine’s “100 Songs that Defined a Decade” list out last month. Other #1 hits include “I Don’t Want This Night To End,” “Huntin’, Fishin’ and Lovin’ Everyday,” “Play It Again” and poignant songs like “Fast,” “Drink A Beer” and “Most People Are Good,” which Music Row named Song of the Year in 2018 and Rolling Stone at its peak touted “it’s message – coming from a star on the level of Luke Bryan – is important in the country music world.”
Luke’s headline concert tours have played for over one million fans every year for the last six years with four of those reaching 1.5 million. In total Luke has performed for nearly 12 million fans in the last ten years. His 2019 “Sunset Repeat Tour” wrapped this fall with his 36th career headline stadium concert at Ford Field in Detroit and during the show Luke was presented with a new music plaque signifying his continued domination in the format with more RIAA certified digital singles than any other country artist with 54 million digital singles, 12.5 million albums and Seven billion streams. Luke has four Platinum albums, two 4x-Platinum albums, seven RIAA certified albums, 22 Platinum singles and 12 Multi-Platinum singles.
In this past decade Luke has presented ten Farm Tours (11 years career total), seven headline tours, six years of Spring Break shows and six Crash My Playa concert events. He was recognized as a CMT Artist of the Year six consecutive times, was twice named the Entertainer of the Year by BOTH the Academy of Country Music and the Country Music Association and was honored as a NSAI Artist/Songwriter of the Year. In total Luke has won over 40 music awards including six ACM awards, six CMT Music Awards, five Billboard Music Awards, four American Music Awards, two CMA awards, an iHeart and a Teen Choice award and more.