Brad Paisley and his wife Kimberly Williams-Paisley‘s The Store, a free-referral based grocery store, will offer a Toy Store for the first time this holiday season.

Brad Paisley will headline next year’s Country To Country (C2C) festival, along with Kane Brown and Old Dominion. Since 2013, C2C has become Europe’s premier destination to see the world’s best country artists and future stars. 2024 will see another host of incredible artists perform at The O2, London; The OVO Hydro, Glasgow; and, for the first time ever, The SSE Arena, Belfast between Friday 8th and Sunday 10th March 2024.

They will be joined by returning favorites, the multiplatinum selling and GRAMMY, CMA, and ACM Award-winning Brothers Osborne and Carly Pearce. Following her stint with Introducing Nashville in 2022, acclaimed rising superstar Priscilla Block also returns for her very own mainstage set.

Since its inaugural event in 2013 headlined by Tim McGraw and Carrie Underwood at The O2 London, Country to Country has grown to a three-day multi-arena event featuring the best in country music and programming which fans have come to love and expect, with tens of thousands in attendance each year. Not only does C2C feature performances from the world’s best country stars it also showcases the best of emerging talent from Nashville, UK and Europe. Heading into its eleventh year, BBC Radio 2 continue as broadcast partner for the event.

The C2C Spotlight Stage will also be back so watch out for news of the full line up in the coming months.

Tickets go on general sale at 10am on Friday (October 20th) and are available from:

London + Glasgow – www.axs.com/c2c / www.gigsandtours.com / www.ticketmaster.co.uk
Belfast – www.ticketmaster.ie
Glasgow www.gigsinscotland.com

Global country music superstar Brad Paisley will head overseas for the tenth time to tour Europe in early 2024. As one of country music’s most talented and decorated male solo artist’s the Son Of The Mountains World Tour 2024 also includes five Country To Country concerts. Tickets available for all dates at bradpaisley.com. Special guests on the Brad only dates to be announced at a later time.

Since the beginning of his career, Brad has performed in concert for more than 8 million fans across the globe. He’s headlined 17 tours in the US and is embarking on his tenth tour in Europe in 2024.

Fans and media critics of the ‘king of country music’ have applauded his live shows:

Paisley “captivated a packed crowd as a guitar hero, humorist, country boundary-expander, and all around musical multi-threat.” Hollywood Reporter

“Paisley is a magnetic showman, warm and funny and a little goofy. His solos are lightning-fast and jittery, but there’s something undeniably country about them.” Florida Times Union

“Telecaster master…Paisley dive-bombed into a quick-as-lightning, bouncy solo displaying the talented guitarist’s momentum, flair, and incredible control of the instrument.” “Unbelievable sonic energy in his guitar solos.” Santa Barbera Independent

“Paisley always outperforms and over-delivers with an evening of full-on entertainment. The combination of great music, American patriotism, songs of love and heartache, and just plain fun was the perfect recipe to a great Friday night concert.” Cleverock.com

“Paisley kept the crowd amped up, singing and screaming.” Seattle Times

“No one works a Houston Rodeo crowd like he does…His performance should be required viewing for Rodeo newbies.” Houston Chronicle

Son Of The Mountains World Tour 2024

Feb 27             Reykjavik, Iceland                  Harpa Eldborg Hall

Feb 29             Zurich, Switzerland                The Hall

Mar 2             Rotterdam, Netherlands*        Rotterdam AHOY

Mar 3             Berlin, Germany*                   Verti Music Hall

Mar 5             Stockholm, Sweden                Hovet

Mar 6              Oslo, Norway                          Spektrum

Mar 8             Glasgow, Scotland*                The SSE Hydro

Mar 9             London, England*                  The O2

Mar 10            Belfast, Northern Ireland*      SSE Arena

* = Country To Country Dates 

The tour is aptly named after Brad’s upcoming album Son Of The Mountains anticipated for release around the time of the tour’s launch. Last month, Brad released Son Of The Mountains: This First Four Tracks which includes the previously released songs “Same Here” featuring Ukrainian President Volodymyr Zelensky and “So Many Summers” plus the newly released title track “Son Of The Mountains” and “The Medicine Will.”  Brad recently spoke with Variety about the new music.

About BRAD PAISLEY:

Brad Paisley has earned his place in country music history as one of the genre’s most talented and decorated male solo artists. For more than 20 years, his songwriting and unmatched showmanship have won him numerous awards, including three GRAMMYs, two American Music Awards, 15 Academy of Country Music Awards, and 14 Country Music Association Awards including a highly coveted Entertainer of the Year honor and recognition as the most successful CMA Award co-host in history, alongside Carrie Underwood, for 11 consecutive years. A member of the Grand Ole Opry since 2001, Paisley has written 21 of his 25 No. 1 hits, and in 2008 became the first artist to achieve 10 consecutive Billboard Country Airplay No. 1 singles. The superstar’s past works have amassed nearly 5 billion career streams.

Paisley’s additional endeavors include his new “American Highway” Bourbon, his collaborations with Peyton Manning on the national Nationwide insurance ad campaigns, and his partnership with Boot Barn® to develop “Moonshine Spirit by Brad Paisley,” an exclusive line of jeans, hats, T-shirts, jewelry, belts and woven shirts. bradpaisley.com

Global country music superstar Brad Paisley is releasing the first four songs off his upcoming album Son Of The Mountains together today for the first time with Son Of The Mountains: The First Four Tracks. Brad wants listeners to experience these four songs in this specific sequencing to help paint the journey involved in writing the music for this record. An album whom Brad says, “doesn’t shy away from reflecting real life and real situations going on in America and in our world today. This is what I think country music is about, which is truth.”

LISTEN TO SON OF THE MOUNTAINS: THE FIRST FOUR TRACKS | HERE 

Son Of The Mountains: The First Four Tracks is available now and includes the previously released tracks “Same Here” featuring Ukrainian President Volodymyr Zelensky and “So Many Summers” plus the newly released title track “Son Of The Mountains” and “The Medicine Will.” The full studio album is anticipated for release in early 2024.

Brad spoke with Variety about the new music in a compelling new interview.

Brad premiered the two new music videos in a live stream event on Friday (September 29th) in partnership with YouTube and journalist Chris Willman of Variety.

Each of the new songs released, “Son Of The Mountains” and “The Medicine Will,” are representations of the Appalachian region including Brad’s home state of West Virginia, reflections of the beautiful and the painful. Brad has created poignant videos, directed by Jim Shea and edited by Brad himself, to encapsulate the sentiment of each song. “Son Of The Mountains” recording and video both feature Dan Tyminski and Jerry Douglas and include beautiful and colorful scenery of the state. “The Medicine Will” focuses on the opioid epidemic and was shot in black and white and in the depths of a coal mine featuring real life-stories of addicts, survivors and first responders.

As a proud West Virginian who was able to make a life for himself outside of the issues facing the people of his home state, Brad is continually returning to use his platform to bring awareness not only to the opioid crisis, but also to the hope that these people have.

Brad recently returned to West Virginia to participate in the grand re-opening and dedication of Herbert Hoover High School in Elkview after the historic flood of 2016 that destroyed the school. Brad toured the school, participated in the dedication ribbon cutting ceremony, attended the football scrimmage (against his alma mater John Marshall High School) and performed after the game in the stadium’s end zone. Nightline exclusively covered his visit, watch the story here.

About BRAD PAISLEY:
Brad Paisley has earned his place in country music history as one of the genre’s most talented and decorated male solo artists. For more than 20 years, his songwriting and unmatched showmanship have won him numerous awards, including three GRAMMYs, two American Music Awards, 15 Academy of Country Music Awards, and 14 Country Music Association Awards including a highly coveted Entertainer of the Year honor and recognition as the most successful CMA Award co-host in history, alongside Carrie Underwood, for 11 consecutive years. A member of the Grand Ole Opry since 2001, Paisley has written 21 of his 25 No. 1 hits, and in 2008 became the first artist to achieve 10 consecutive Billboard Country Airplay No. 1 singles. The superstar’s past works have amassed nearly 5 billion career streams.

Brad Paisley is set to release two new songs — “Son Of The Mountains” and “The Medicine Will” — on Friday (September 29th), and he will premiere the music videos for those songs ahead of the launch with an exclusive YouTube Live stream event set for Noon CT.

Brad, who is from West Virginia, wanted to tell the stories of these people who are in dire straits, but telling them without judgment on the side of the people. He wrote “Son Of The Mountains” first, and it in turn laid the groundwork for the rest of the songs he’s been working on for the last several months.

“The first song I wrote for this record was ‘Son of the Mountains,’ which was – kind of started out as a fun thing, but then I – you know – I say some things in that. It goes by you, but I say some stuff. This song is really about freedom, and my home state’s motto is ‘Montani semper liberi’ I think that’s how you say it. It’s Latin; I don’t know, but it means ‘Mountaineers are always free,’ and so freedom at all costs is the type of thing, and that’s kind of the point of that song, especially,” says Brad. “My cowriter on it is Lee Miller, and his great uncle – like when we were writing this song, we had this first verse that was a whole different verse than what it ended up being. He’s from Kentucky. I’m from West Virginia, obviously, and I said what would be the thing that says it’s like a – I don’t – we don’t listen. When they make rules, we don’t agree with, we don’t do it. (laughs) That’s kind of the West Virginia thing. And he said, ‘Well, I have an uncle that went to prison running moonshine,’ and I said, ‘Why in the hell didn’t you say that in the first place? That’s the coolest.’ He’s like ‘Well my family doesn’t talk about it. We’re not really proud of it.’ That would be bio line one for me if I had that in my family. So, it’s a true story. His uncle was hauling jugs across state lines into Tennessee and spent years in the federal prison, so that’s that song. And it’s like yeah try and – you know Prohibition didn’t work in that area of the world. We didn’t listen to it, you know. It was disorganized crime there. In Chicago, it was organized crime, and West Virginia was disorganized, but it was just moonshine stills.”

“The Medicine Will” is a song he wrote about the devastating opioid crisis that has affected that part of the country, where coal mining and timbering were about the only jobs available, but with that came injuries and severe pain. The residents of these towns were prescribed opioids to relieve the pain, but it created an epidemic of major proportions of addiction and in many cases, death. There are a few different statistics from different towns receiving MILLIONS of pills. In Kermit, West Virginia, 12 Million pills were delivered to the town of less than 280 people and 30 Million pills were delivered to just three pharmacies in Mingo County, one of the poorest counties in America.

“I spent a couple of days in West Virginia interviewing survivors and first responders and people that have been working on this, and I’ve never seen anything like it,” says Brad. “I mean, I come from a town that’s changed since I left it. From ideal to – there’s this underbelly of things that are scary that weren’t there. And that is really near and dear to my heart this cause of holding the companies responsible that targeted that area, and they did. They targeted them. They knew that these people that power our country digging coal are – they need pain killers to do what they do.”

Brad, along with his band and musicians Dan Tyminski and Jerry Douglas, filmed “The Medicine Will” music video in a coal mine in Bluefield, West Virginia. Brad says, “I’ve never felt anything like what was like – you know with like ‘bout a six foot ceiling and coal everywhere and just like dug out.”

Watch the livestream with Brad and journalist Chris Willman at noon right HERE.

Country music global superstar Brad Paisley is set to release new music later this week and will premiere the music videos ahead of the launch with an exclusive YouTube Live stream event set for Friday, September 29th at 12 Noon CT.

WHO:                               LIVE STREAM EVENT-Brad Paisley and Journalist Chris Willman, Variety

WHAT:                             Exclusive YouTube live streaming event; debuting music videos for “Son Of The Mountains” and “The Medicine Will”

 WHEN:                             Friday, September 29th 12 NOON Central

 WHERE:                          WATCH LIVE STREAM HERE

Go back home with me. This Friday, Son of the Mountains: The First Four Tracks…
and first two videos.

Pre-save here: https://t.co/LcU7kk7IBZ pic.twitter.com/bvLXKCsJgJ

— Brad Paisley (@BradPaisley) September 25, 2023

About BRAD PAISLEY:
Brad Paisley has earned his place in country music history as one of the genre’s most talented and decorated male solo artists. For more than 20 years, his songwriting and unmatched showmanship have won him numerous awards, including three GRAMMYs, two American Music Awards, 15 Academy of Country Music Awards, and 14 Country Music Association Awards including a highly coveted Entertainer of the Year honor and recognition as the most successful CMA Award co-host in history, alongside Carrie Underwood, for 11 consecutive years. A member of the Grand Ole Opry since 2001, Paisley has written 21 of his 25 No. 1 hits, and in 2008 became the first artist to achieve 10 consecutive Billboard Country Airplay No. 1 singles. The superstar’s past works have amassed nearly 5 billion career streams.